Whether you’re just getting you business started and you are still learning how to improve your online presence or you have had a site for a while and you just aren’t happy with it, you may have heard of WordPress and might be wondering what WordPress is. Simply put WordPress is a publishing platform used for building websites and blogs. It allows for a highly customizable user interface. WordPress powers millions of websites worldwide, and many big brands use WordPress: CNN, PlayStation, New York Times Blogs, People Magazine, and even Ford- they all use WordPress! Pretty impressive list of users, if its good enough for the big boys, its good enough for your site. Still not convinced?!? Here is my:
Top 9 Reasons Why You Should Build Your Website On WordPress
Reason 1: WordPress is not going anywhere
As an open source CMS (Content Management System) it has taken the world by storm – as of August 2011, “14.7% of the top million websites in the world” are powered by WordPress. WordPress is often praised by web designers, web developers social media and users alike for its ease-of-use. This is part of the reason it has become so popular, and why its growth just keeps on accelerating. I love stats, so here is a few more good ones: two years ago, WordPress was used by approximately 8.5% of the top million websites in the world, so to jump from 8.5% to 14.7% in one year alone speaks volumes for how popular WordPress is becoming, and how much people love this platform! Here’s my favorite statistic:
As of August 2011 WordPress powers 22% of all new websites. – Rao, Leena (19 August 2011). “WordPress Now Powers 22 Percent Of New Active Websites In The U.S.”. TechCrunch
Reason 2: WordPress is no longer just for blogging.
A long time ago, when someone said WordPress, everyone automatically thought of blogging. While it is still the best solution to use for blogging, it has come a long way and has become a very comprehensive Content Management Suite used to power many different types of websites, including business sites, job boards, sites featuring classified ads, etc.
Reason 2: WordPress is cost-effective…its free!
It would cost a lot of money to have a custom CMS developed that could do the same thing that WordPress does; so why not save money with WordPress? There’s no need to reinvent the wheel, with WordPress being freely available and customizable. Like WordPress, the plugins are generally free as well. These plugins are usually not only free but open source as well. This means that like WordPress, you can edit them if you need to.
Reason 3: WordPress is Flexible
A great thing about WordPress is, as I mentioned above, that it’s completely open source – which means that the source code used to run WordPress is available to the general public. This means that anyone on the planet can modify the code if necessary and customize WordPress even further to be what they need. Often, this isn’t necessary, but it also means that any plugins and themes (templates) created for the platform are also open source! Imagine a world-wide community working together to add more features and functionality to WordPress – you’re not limited to only being able to use specific employees or developers to produce customizations, which means it’s a powerful CMS system ready to do what you need it to, it’s flexible, and easy to customize.